New Buyer Pools
As the automotive industry continues to regroup, most dealerships are responding to this crisis by hitting the accelerator on digital retailing. Many experts Read more[…]
Market Pulse June 11th
What a difference a few weeks makes. Although true in typical circumstances, this is specifically true navigating the unprecedented Covid-19 pandemic and its Read more[…]
Market Pulse May 28th
Memorial Day traditionally marks the kick off of summer, and for dealerships, that typically means a jam-packed summer selling season. As America continues Read more[…]
Re-Opening Well
The COVID-19 crisis has changed your dealership, if not for the long term, at least through the summer. Whether your dealership is in Read more[…]
Embrace Behavior
It’s been my experience that the average dealer makes marketing and outreach decisions based on 90-day old registration data. Think about it. How Read more[…]
Market Pulse May 4th
When April car sales are reported this week, we know we’ll see unprecedented drops from the select few manufacturers reporting monthly versus quarterly. Read more[…]
Market Pulse April 29th
There are initial signs that we are moving towards the recovery side of the COVID-19 crisis. States are actively working on plans to Read more[…]
Turn The Lights On
A global pandemic. Who’s seen one before? It’s a natural reaction for dealerships to respond to the COVID-19 crisis by hitting pause on Read more[…]
Market Pulse April 15th
Q1 2020 results confirmed what we anticipated — Covid-19 changed the trajectory of the quarter in car sales, and life in general. What Read more[…]
