Category: People Marketing
Digital Darwinism
When I look around the industry, I see a disconnect between how shoppers and dealerships leverage technology in the car buying process. Technology Read more[…]
4 WAYS TO RETHINK YOUR MARKETING
Instead of spending this year wondering how many people will be buying cars, we need to invest our mind share in competing for Read more[…]
Understanding AI and ML
No doubt, you have noticed that the usage of the terms Artificial Intelligence (AI) and Machine Learning (ML) has skyrocketed in the last Read more[...]
People Marketing
Marketing to People: The New Marketing Paradigm for Automotive The world of retail is setting the pace for embracing how technology is transforming Read more[…]