Category: SEO / Digital Advertising Thoughts

Want to Successfully Navigate the Unknown Waters of Advertising Technology? Learn 3 Tips How.
Want to Successfully Navigate the Unknown Waters of Advertising Technology? Learn 3 Tips How.

Have you ever felt like the abundance of emerging marketing and advertising technology, gizmos, and strategies is a bit like being in a Read more[…]

Nurturing Your Dealership Database
Nurturing Your Dealership Database

Intuitively, it may seem like keeping as many names as possible in the sales pipeline would be the way to go. The more Read more[…]

Best in Class Automotive Dealership Websites
Best in Class Automotive Dealership Websites

The most engaging and best in class car dealership websites are those that manage to integrate all aspects of the car sales process into a well-designed and easy to navigate site. Understanding the customer journey takes the website to a new level but even more important to best in class site is personalized content. And by the way the site should load within .005 seconds in desktop and mobile browsers.

It’s not how you find your customers, it’s how your customers find you
It’s not how you find your customers, it’s how your customers find you

Digital Auto Lead Generation

So you want more leads for your car dealership? You are vying for position within the market like never before. In-market auto shoppers are doing their digital homework.

While time in market may not be changing, the number of research touch points is, at an average of 24 according to Google.

The Millward Brown/Google Vehicle Shopper Path to Purchase Study indicates how digital plays a big role leading up to purchase.