David McDavid Acura Maximizes Gross in 2021

The Story

Heading in to 2021, David McDavid Acura partnered with the Active Shopper Network® to gain competitive advantage, specifically in conquesting customers for their dealership and brand. By getting to shoppers as soon as they enter the market, 75% of total sales-influenced are Conquest customers for the dealership.

75% Conquest Customers

The Results

Not only are these customers new, they are high-value! The Omni Channel Advantage created by the Active Shopper Network® is delivering more gross per vehicle than non-Client Command-influenced sales.

How much more? 37.3%.

37.3% More Gross Profit

The Impact

What difference has this made in 2021? The extra $619 gross PER unit for every Client Command-influenced sale on the 20% of total sales influenced in the first 6 months, has added $83K additional dollars to David McDavid Acura’s bottom line. Now that’s competitive advantage.

$83K Gross Profit Advantage

Ready to learn more?

David McDavid Acura

To get in front of in-market shoppers first, Client Command activates the identity data of the Active Shopper Network® with customer-focused, omni-channel marketing.

Direct Mail

Real-Time Email

Display Ads

Phone BDC

Social Media

Schedule a demo today.

Give us 15 minutes of your time and we will show you how to engage with real shoppers as soon as they enter the market.

See firsthand:

  • How many people are actively shopping for a vehicle or looking to schedule service right now

  • How to reach them with highly efficient 1:1 marketing

  • How to drive more sales in less time with 27:1 ROI

Start building your audience today.

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