patented technology

Know who’s shopping before the competition.

Client Command’s Active Shopper Network® identifies real, ready–to–buy car shoppers in your market in real time—then reaches them across every channel before your competition.

Identify  Unify  Activate

 Today’s active shopper® count

Asn® in your dma

Live Active Shoppers® across the U.S.

Select any dot on the map to see live shopper counts in that DMA.

Find your audience
Region Map

Selected market

Seattle, WA

102,171

Active Shoppers®
identified in the last 24 hours.

The problem

Your marketing budget is reaching
people who aren’t shopping.

Most dealerships spend a significant portion of their budget on marketing — and the majority of it reaches people with zero intent to buy. Not because campaigns are broken. Because the data powering them is.

Your data lives in silos — the DMS doesn’t talk to the CRM, the CRM doesn’t talk to your ad platform. You’re marketing to fragments of people instead of the whole person.

“We canceled Client Command® and our sales immediately dropped 30%. A few months later, we brought them back. And sales rebounded.” — Anthony Reich, Huffines Auto Dealerships “Data is king. The information we need to market to our customers with the right message at the right time is vital…and Client Command® puts those people in front of us at the right time.” — Sarah Brooks, Galleria BMW “Reaching consumers well before they are inside the store makes a big difference. We can’t do it without the Active Shopper Network®.” — Rob Sneed, Power Ford

Active Shopper Network®

We monitor the entire internet to find real, ready–to–buy shoppers.

Our patented network tracks live shopping behavior across the web and pinpoints individuals who are actively considering a vehicle purchase—then tells you exactly how many are in your market, by brand, right now.

Patented

Network

100%

Deterministic

Real–time

Signals

Learn how asn® works

The solution

A complete customer data and activation platform — built exclusively for automotive — that identifies real in-market shoppers and activates across every channel.

Without Client Command®

Marketing in the Dark

  • Marketing to 10,000 equity customers when only 1,460 are shopping
  • Relying on Google & Amazon “In–Market Audiences” where <20% are truly shopping
  • Predictive Analytics with data that’s 60–120 days old
  • Customer data siloed across DMS, CRM, and ad platforms
  • No way to prove which campaigns drove showroom visits

With Client Command®

Marketing with Certainty

  • Identity-level data on every Active Shopper® — refreshed every 24 hours
  • Audiences where 80%+ are verified in-market right now
  • Purchase intensity scoring — know who’s buying this week
  • Unified customer profile resolving every data source you have
  • Identity-level attribution tying campaigns to actual vehicle sales

Data Study

How much of your audience is actually shopping?

We analyzed common audience types across hundreds of dealerships.

Active Shopper Network 99.9%

COMMON AUDIENCE TYPES
PERCENT SHOPPING

Equity Customers (Lender + DMS) 14.6%
Google In–Market Audiences 18%
Amazon In–Market Audiences 19.5%

Our solutions

Powering every step from data to deal.

Three connected systems—all powered by the Active Shopper Network®.

Customer data platform

One unified profile. Every shopper, every signal.
  • Centralizes data from every touchpoint—online and offline—into a real–time view of each shopper
  • Resolves DMS, CRM, web and ad data into a single persistent customer record
  • Your data stays yours and is stored using enterprise–grade encryption

Audiences

Real buyer signals. Not lookalike guesswork.
  • Tap into millions of Active Shoppers® updated every 24 hours
  • Build high–intent audiences from real behavior across the web
  • Pre–built, ready–to–activate segments designed to drive showroom traffic

Marketing

Multi–channel execution—done for you.
  • Email, social, phone, text and display launched and managed by our team
  • Real–time activation the moment a shopper shows intent—no lag
  • An extension of your team, backed by the Active Shopper Network®

Strategic partners

We integrate with the data providers, cloud platforms, and dealer–tech vendors you already trust — so the Active Shopper Network® plugs straight into your stack.

Stella Ai voice
Acxiom Identity Graph
aws Cloud infrastructure
dealer funnel Dealer crm
dep Dealer crm
Stella Ai voice
Acxiom Identity Graph
aws Cloud infrastructure
dealer funnel Dealer crm
dep Dealer crm

Oems we support

Acura
Alfa Romeo
Audi
BMW
Buick
Cadillac
Chevrolet
Chrysler
Dodge
Fiat
Ford
Genesis
GMC
Honda
Hyundai
Infiniti
Jeep
Kia
Land Rover
Lexus
Lincoln
Mazda
Mercedes-Benz
Mini
Mitsubishi
Nissan
Ram
Subaru
Toyota
Volkswagen
Volvo

Speak to an Expert

See how you can use the Active Shopper Network® to accelerate your business.

I’m interested in:

Frequently asked questions

Everything dealers ask before they switch.

Expand All

It’s a patented identity-resolved network that monitors billions of automotive shopping signals across the open web every day. We deterministically tie that behavior back to real individuals — so you see, by name, who in your DMA is shopping right now and which brands they’re considering.

Google and Amazon segments are inferred and probabilistic — fewer than 20% of those people are actually shopping for a vehicle this week. The Active Shopper Network® is deterministic. 80%+ of the audience is verified in-market, refreshed every 24 hours, and resolved to an individual identity.

No. We integrate with what you already use — DealerSocket, VinSolutions, your DMS, Google, Meta, programmatic, direct mail, and your BDC. We make your existing stack smarter by feeding it the right people at the right moment.

Most rooftops are live with their first ASN-powered audience within 2–3 weeks. We handle the integration, audience build, and channel activation — your team just answers the phones and works the deals.

Your first-party customer data and the audiences built on top of it belong to your dealership. The Active Shopper Network® platform and underlying technology are Client Command’s, but the shopper audiences and CRM/DMS data we activate against are yours.

We provide identity-level attribution that ties your marketing spend to actual vehicle deliveries — not just clicks or form fills. You see which shoppers we identified, which channels reached them, and which ones bought from you.

Yes. Client Command® protects customer data by implementing the Center for Internet Security (CIS) control framework and complies with all applicable state and federal privacy regulations. Your data is never sold or used to power competitors’ campaigns.

Industry recognition

Trusted. Awarded. Proven.

Recognized by the leading voices in automotive retail for innovation, service, and measurable dealer results.

Best Places To Work
Winner

Multi–year

2026   2025   2019   2017

Hermes Creative Awards
Platinum & Gold Winners

Multi–year

2026   2025   2019   2017

25+ years serving automotive dealers   3,500+ dealer rooftops served